International Game Technology, already a core partner of Mr Green’s online and mobile casinos, this month announced that the terms of their on-going partnership were to be extended to the entire range of IGT’s mobile games. The enhancement of the mobile platform will take place through the integration of IGT’s own remote game server, one of the market leading mobile platforms and something that has already signified just how seriously IGT is taking developments in the mobile sector after falling behind somewhat in the online race.
Mr Green has already established itself as one of our favourite mobile casinos and while the company started out primarily as an online provider, their commitment to mobile players is clear to see and illustrated by comments from Markus Aurala, Chief Product Officer at Mr Green made shortly after the conclusion of the new deal. “Mobile gaming has grown in popularity very quickly and the key to sustaining this is to offer players mobile versions of their favourite online titles. IGT’s leading brands and top performing mobile games will be a significant tool for us to help drive customer acquisition and loyalty.”
Indeed, IGT is responsible for some of the best known casino gaming franchises in the world and has wasted no time in ensuring that the majority of their most popular games are available to a mobile audience. Among the titles to have already hit the screens of Mr Green Mobile Casino players are Cats, Wolf Run, Kitty Glitter, Cleopatra and the all-time classic Da Vinci Diamonds. Each and every one has been fully optimised for use on both iOS and Android devices, including availability in both portrait and landscape modes depending on player preferences. The nature of IGT’s remote gaming server means that as they add more games to their expanding mobile range, Mr Green can begin offering them to players effectively at the flick of a switch.
The deal does of course work both ways and IGT are happy to be on board with a mobile casino with the reputation of Mr Green. IGT’s Commercial Director of Interactive for the EMEA region, Leigh Nissim, stated: “Mr Green is an operator that places a firm emphasis on delivering a quality gaming experience so we are extremely pleased to be announcing this extension to our relationship. This agreement reinforces IGT’s ability to leverage our strong online performance and offer the same great games across multiple channels.”
Indeed, something that truly makes Mr Green stand out in the mobile casino community is the fact that they are not tied down to a single developer. Players can be enjoying Da Vinci Diamonds one minute and then switching to the progressive jackpot action of Microgaming’s Mega Moolah the next, all on their mobile device. This has allowed them to capture a large market share as players are always able to find their favourite games regardless of who designed them, and the addition of the full IGT range continues to make Mr Green one of the most compelling mobile casino options around.