Mobile gambling firm Probability will soon introduce a newly-created suite of mobile slot games in heavily gambling-regulated Europe, most likely starting with the U.K. and Italy.
For this, Probablilty has recently signed a strategic partnership with US-based developer and publisher of premium mobile device games, Glu Mobile, who will sign responsible for creating the new suite.
Glu has already some very popular real-money slot games in the market, notably Deer Hunter, Contract Killer and Gun Bros.
The new suite will be marketed under the Glu brand and Probability will utilize Glu Mobile’s already existing IP to roll out the games to customers, although concrete information on the new games’ titles and how many will be contained in the suite has not yet been released.
Presented under the Probability portfolio, the games suite will be offered as additional content to stand-alone mobile casinos, as well as B2B clients, including Paddy Power (Roller Casino), Rank and Ladbrokes.
Besides taking on a comprehensive role in marketing operations, Probability also will accept all gambling-related responsibilities in a market that is as notoriously tricky as it is diverse and promising for further development.